STOBBS
Integrated OOH & DIGITAL campaign
As Art Director, I led the creative execution of Stobbs’ latest UK & US multi-channel campaign, designed to disrupt the traditional, conventional world of IP law.
Our main objective was to grab attention, challenge industry norms, raise brand awareness, and communicate Stobbs’ provocative approach, by quite literally tearing up the legal advertising rulebook.
ART DIRECTION
brand positioning
brand STRATEGY
STUNT OOH campaign
MULTI-CHANNEL CAMPAIGNS
video production
CASTING
